Driving Demand in China: Marketing, Buyer Engagement & Industry Insights
SAPPA has contracted MZ Marketing Communications (MZMC), a Shanghai-based agency, to support the South African pecan industry through: Business-to-Business (B2B)…
SAPPA has contracted MZ Marketing Communications (MZMC), a Shanghai-based agency, to support the South African pecan industry through: Business-to-Business (B2B)…
Indian Dryfruits Traders is a family-run business based in Mumbai India, specialising in import and wholesale trading of nuts and…
In light of recent shifts in global trade dynamics—such as changing tariffs and escalating trade tensions—it’s become increasingly clear that…
SAPPA recently had the opportunity to meet online with Mr. Arsenio González, director of Real Torio and president of the…
Dear Industry Members, SAPPA would like to inform all stakeholders that we are acutely aware of the European Union’s current…
Pecans from South Africa were proudly represented at the 18th Food Exhibition for China Nuts and Dried Fruits, held in…
In early January, we began discussions with a company called GoodFood, based in Israel. GoodFood operates a canning factory in…
SAPPA was approached by PPECB at end October 2024 regarding food safety on farm and in processing facilities. According to…
SAPPA uses generic marketing to promote Pecans from South Africa, without emphasizing a specific brand. Its key purposes include Building…
During a recent online meeting, SAPPA had the opportunity to speak with Andrew Waddell from Stahmann Webster. The discussion not…